Sunset Overdrive - Marketing Campaign Microsoft Studios

  • Directed Live Action Theatrical Ad
  • Produced Sunset TV Web Series
  • Produced Studio Street Art Redesign
  • Associate Art Directed/Produced Promotional Video Content
  • Edited E3 Trailer
  • Created Game Title Sequence Animation
Sunset Overdrive, Microsoft Studios' flagship exclusive title for 2014, had a uniquely irreverent style requiring an equally unique marketing effort.

Starting with a bang, I edited the Sunset E3 trailer, capturing 30 Best of Show awards at E3 2014.

Through myriad marketing pieces, including an ad I directed airing in 3,000 AMC theaters, a weekly web series, and countless online promos, Sunset Overdrive was nominated for Outstanding Overall Advertising Campaign at the 2015 Game Marketing Awards.